Public competitive baseline
Zscaler is making the shortlist. AI still isn’t consistently giving buyers a reason to prefer it.
That is not a visibility problem. It is a preference problem.
Based on 10 answers from 1 of 5 assistants, recorded by us before contacting you — nothing here came from your team. The full record behind it is complete and available to you.
Not what you expected?
Every prompt, answer and source behind this page is on record.
If something here looks wrong, we will walk your team through how it was
recorded — question by question.
Ask us to show the record →
The question a buyer asked
“What is the best cloud security provider?”
Zscaler was the recommended choice in this answer.
The buyer is choosing a vendor at this point, not browsing.
vendor selection
Read the full answer the buyer would see
Determining the "best" cloud security provider can depend on various factors, including your specific needs, the type of services you require, your budget, and the regulatory environment in which you operate. However, several cloud security providers are consistently recognized for their robust offerings and reputation in the industry. Here are some of the top cloud security providers as of 2023:
1. **Amazon Web Services (AWS) Security**: AWS offers a comprehensive suite of security tools and services, including identity and access management, encryption, and compliance solutions.
2. **Microsoft Azure Security**: Azure provides a range of security features, including Azure Security Center, Azure Sentinel for SIEM, and various compliance certifications.
3. **Google Cloud Platform (GCP) Security**: GCP offers strong security features, including data encryption, identity management, and security analytics through tools like Chronicle.
4. **Palo Alto Networks**: Known for its advanced firewall and threat detection capabilities, Palo Alto Networks offers cloud security solutions that integrate with various cloud environments.
5. **Cloudflare**: While primarily known for its CDN and DDoS protection, Cloudflare also provides security features for web applications, including WAF and bot management.
6. **CrowdStrike**: Specializing in endpoint security, CrowdStrike offers cloud-native solutions that protect against various cyber threats.
7. **Zscaler**: Zscaler provides secure access to applications and data through its cloud-based security platform, focusing on zero trust architecture.
8. **McAfee**: McAfee offers a range of cloud security solutions, including data protection, threat detection, and compliance management.
9. **Check Point**: Known for its firewall and threat prevention technologies, Check Point also offers cloud security solutions that protect workloads across multiple cloud environments.
10. **IBM Security**: IBM provides a suite of cloud security solutions, including threat intelligence, identity management, and data protection.
When choosing a cloud security provider, consider factors such as:
- **Integration**: How well the security solutions integrate with your existing infrastructure.
- **Compliance**: Whether the provider meets the regulatory requirements relevant to your industry.
- **Scalability**: The ability to scale security solutions as your business grows.
- **Support and Resources**: The level of customer support and resources available for implementation and ongoing management.
It's advisable to conduct a thorough assessment of your specific needs and possibly engage in trials or consultations with providers to find the best fit for your organization.
ChatGPT · gpt-4o-mini · 2026-08-23
Where Zscaler stops moving
Across the 10 answers recorded in this baseline.
AI is talking about Zscaler without citing Zscaler.
Every answer we recorded, and where it came from.
10
answers that describe Zscaler to a buyer
→
0
of them cite an official Zscaler source
If AI is going to explain your company to a buyer,
whose version of the facts is it using?
Two more questions we recorded
Ranked by how close each sits to a purchase decision.
“Top cloud security companies to consider in the US”
Zscaler came out on top here.
As of my last knowledge update in October 2023, several cloud security companies are recognized for their innovative solutions and strong market presence in the United States. Here are some of the top cloud security companies to consider:
1. **Palo Alto Networks**: Known for its comprehensive cybersecurity solutions, Palo Alto Networks offers cloud security products that include advanced threat detection and prevention, cloud workload protection, and secure access service edge (SASE) solutions.
2. **CrowdStrike**: Specializing in endpoint security, CrowdStrike also provides cloud security solutions that focus on protecting workloads and applications in cloud environments, leveraging AI and machine learning for threat detection.
3. **Zscaler**: Zscaler offers a cloud-native security platform that provides secure access to applications and data, regardless of location. Their solutions include secure web gateways, cloud firewall, and zero trust network access.
4. **McAfee**: With a long history in cybersecurity, McAfee provides cloud security solutions that focus on data protection, threat intelligence, and compliance across various cloud environments.
5. **Check Point Software Technologies**: Check Point offers a range of cloud security solutions, including cloud workload protection, security posture management, and advanced threat prevention for cloud environments.
6. **Fortinet**: Known for its network security solutions, Fortinet also provides cloud security offerings that include cloud-native security for applications and workloads, as well as secure SD-WAN solutions.
7. **Trend Micro**: Trend Micro provides cloud security solutions that protect workloads, applications, and data in public, private, and hybrid cloud environments, with a focus on threat detection and response.
8. **Cisco**: Cisco offers a variety of cloud security solutions, including secure access, threat intelligence, and data protection services, integrated with its broader networking and security portfolio.
9. **Snyk**: Focused on developer security, Snyk provides tools for securing cloud-native applications, including open-source vulnerability management and container security.
10. **Cloudflare**: While primarily known for its content delivery network (CDN) services, Cloudflare also offers security solutions for applications and APIs, including DDoS protection and web application firewalls.
When considering a cloud security provider, it's essential to evaluate their specific offerings, industry focus, compliance capabilities, and integration with your existing systems. Additionally, staying updated on the latest trends and innovations in cloud security is crucial, as the landscape is continually evolving.
ChatGPT · 2026-08-23
“Which vendors should be on a shortlist for cloud security?”
Zscaler came out on top here.
When considering cloud security vendors, it's important to evaluate those that offer comprehensive solutions tailored to your organization's specific needs. Here’s a shortlist of reputable cloud security vendors that are widely recognized in the industry:
1. **Palo Alto Networks** - Known for its advanced firewall and cloud security solutions, including Prisma Cloud, which provides visibility and security across various cloud environments.
2. **McAfee** - Offers a range of cloud security solutions, including data protection, threat detection, and compliance management.
3. **Microsoft Azure Security** - Provides integrated security features within the Azure platform, including Azure Security Center and Azure Sentinel for threat detection and response.
4. **AWS Security** - Amazon Web Services offers a suite of security tools and services, including AWS Identity and Access Management (IAM), AWS Shield, and AWS WAF for web application security.
5. **Google Cloud Security** - Google Cloud Platform provides security features such as Identity and Access Management (IAM), Cloud Security Command Center, and data encryption.
6. **Zscaler** - Focuses on secure internet access and private application access, providing a cloud-native security platform that protects users and applications.
7. **Cloudflare** - Offers a range of security services, including DDoS protection, web application firewall (WAF), and secure access solutions.
8. **CrowdStrike** - Known for its endpoint protection and threat intelligence, CrowdStrike also provides cloud security solutions to protect workloads in the cloud.
9. **Check Point** - Offers cloud security solutions that protect workloads and applications across multiple cloud environments with advanced threat prevention.
10. **Fortinet** - Provides a range of security solutions, including FortiGate for cloud security, which integrates with various cloud platforms to secure applications and data.
11. **Snyk** - Focuses on application security, particularly for cloud-native applications, helping developers find and fix vulnerabilities in open-source libraries and containers.
12. **Tenable** - Specializes in vulnerability management and provides solutions for assessing cloud security posture and compliance.
When selecting a vendor, consider factors such as your specific security requirements, the types of cloud services you use (IaaS, PaaS, SaaS), compliance needs, and integration capabilities with your existing systems. It's also beneficial to read customer reviews, conduct proof-of-concept trials, and evaluate the vendor's support and service offerings.
ChatGPT · 2026-08-23
Your platform measures the outcome.
We work on what produces it.
You already know where you stand. What
measurement does not show is what the answer was assembled from.
Measure
- Visibility
- Mentions
- Competitor position
- Trends
What we work on
- Which facts about you an assistant can find
- Whether they come from a source it will use
- Where your own version is missing from the answer
- How that changes across the questions that matter
What decides the answer
Nobody tells an assistant which sources to trust. It decides that
on every single answer — and the only thing you control is what it finds
about you when it looks.
What it reads
Third-party write-ups, retailer pages, forums, review sites —
10 of the 10 answers we recorded were built this way.
What it doesn’t
Your own published facts. Across this baseline, an official
Zscaler source was cited 0 times.
What that means
The version of Zscaler a buyer hears is assembled from other
people’s descriptions of you, not from yours.
This is the part your monitoring platform reports on but does not
reach. We work on the layer underneath it: which facts about Zscaler are
available to an assistant, in what form, from a source it will actually use.
What you actually get
Not a report and not a dashboard of scores. A maintained layer of
facts about Zscaler that an assistant can find, plus the record of what
it does with them.
/fact-center
Facts, with their state
Product line & categories
verified
Certifications held
verified
Positioning vs alternatives
needs review
Pricing & availability
not published
/company/zscaler
Machine-readable profile
.jsonld.yaml
.md.txt
.html
Structured factslive
Verification statelive
Recent changeslive
/monitoring
What the answers do next
“What is the best cloud security provider?…”
tracked
10answers on record
0
cite you today
So: software, not a report. The record you see on this page
is the starting point. What you run afterwards is a maintained fact layer for
Zscaler and continuous monitoring of what assistants do with it.
456 / 1,501
company domains we scanned already publish a machine-readable
fact layer or explicit rules for AI systems
Measuring and managing are two different jobs
Measuring tells you the score. It does
not change what the score is calculated from. Both matter — and only one
of them is something you can act on.
Zscaler already publishes a fact layer. The question is whether it says what you would want it to say.
What your team takes into a budget review
01
The answers themselves
Quotable, each with its date and the assistant that
produced it.
02
The source gap
10 answers describe Zscaler;
0 of them cite Zscaler.
03
Where the brand stops moving
Mentioned 10 → recommended
2 → preferred 10.
04
What is actually controllable
Which facts about Zscaler an assistant can reach,
and which it cannot.
Every line above traces back to a recorded answer with a
timestamp and a provider — which is what holds up in a review, unlike a
score whose method nobody can see.
The uncomfortable part
You already have the
score. If a competitor keeps winning the same commercial questions:
- Do you know why?
- Can you change one thing without changing everything else?
- Can you prove that it moved the outcome?
- Can you repeat it?
If the answer is no, that is a reporting system, not a
growth system.
Fix what assistants say about you
Every prompt, every answer in full, every source behind it, broken down by
assistant. It is a record about Zscaler, so we release it to a
verified zscaler.com address rather than publishing it.
Fix this →
The record stays with your team. Keep Profound, Scrunch, Peec, Semrush or
whatever you use now — this works on the layer underneath what they
measure, and does not replace them.
Who sees this record
Released to a verified zscaler.com address only. Not
indexed, not published, not shared with third parties.
Built for regulated work
We already run this method for FDA- and FCC-regulated
manufacturers, where a claim about a product has to survive scrutiny.
Every claim is traceable
Each statement links to the answer it came from, with the
provider and the timestamp. Nothing here is a modelled estimate.
Assistants in this baseline
ChatGPT10 answers recorded
ClaudeNot included in this run
GeminiNot included in this run
PerplexityNot included in this run
GrokNot included in this run
Running your own prompt set covers all 5 — request full coverage.
AuthorityPrompt
We maintain the layer of verified company facts that AI
assistants read, and we track what they say afterwards.
Where we are
AuthorityPrompt is now in ChatGPT and Codex
Security
- SOC 2
- SSO for team accounts
- Data encrypted in transit and at rest
Your record
- Released to verified company domains only
- Never indexed or resold
- Deleted on request
How this was measured
| Buying questions | 10 |
| Answers recorded | 10 |
| Requests attempted | 50 |
| Assistants that answered | ChatGPT |
| Recorded | 2026-08-23 17:37 UTC |
Every answer is reproduced as the assistant returned it at the time shown,
with the classification shown next to the answer it came from — so your
team can check it line by line, and quote it where a number without a method
would not hold up. Each answer carries the assistant, the date and the
sources it drew on, so a business case can be built on the record rather
than on an estimate.
Independent AuthorityPrompt profile based on publicly available sources. This company has not claimed or verified this profile and is not an AuthorityPrompt customer.