Public competitive baseline
Gretel is making the shortlist. AI still isn’t consistently giving buyers a reason to prefer it.
That is not a visibility problem. It is a preference problem.
Based on 10 answers from 1 of 5 assistants, recorded by us before contacting you — nothing here came from your team. The full record behind it is complete and available to you.
Not what you expected?
Every prompt, answer and source behind this page is on record.
If something here looks wrong, we will walk your team through how it was
recorded — question by question.
Ask us to show the record →
The question a buyer asked
“Is Gretel a good choice for agency?”
Gretel was the recommended choice in this answer.
The buyer is still forming a view of the market at this point.
consideration
Read the full answer the buyer would see
Choosing an agency like Gretel depends on your specific needs and goals. Gretel is known for its focus on branding, design, and user experience, which can be beneficial if those areas align with your project requirements. Here are some factors to consider when evaluating if Gretel is a good choice for you:
1. **Expertise**: Look at their portfolio to see if they have experience in your industry or with similar projects.
2. **Services Offered**: Ensure that they provide the specific services you need, whether it's branding, web design, or digital marketing.
3. **Client Reviews**: Research testimonials and case studies to gauge client satisfaction and the effectiveness of their work.
4. **Cultural Fit**: Consider whether their design philosophy and company culture align with your own values and vision.
5. **Budget**: Make sure their pricing fits within your budget while still delivering quality work.
6. **Communication**: Assess their communication style and responsiveness during initial discussions, as this can be indicative of the working relationship.
If you can, reach out to them for a consultation to discuss your project and see if they are a good fit for your needs.
ChatGPT · gpt-4o-mini · 2026-08-24
Where Gretel stops moving
Across the 10 answers recorded in this baseline.
Gretel appears in 1 answers and is carried through to a recommendation in none of them.
AI is talking about Gretel without citing Gretel.
Every answer we recorded, and where it came from.
1
answers that describe Gretel to a buyer
→
0
of them cite an official Gretel source
If AI is going to explain your company to a buyer,
whose version of the facts is it using?
Two more questions we recorded
Ranked by how close each sits to a purchase decision.
“What is the best agency provider?”
Gretel never came up in this answer.
The "best" agency provider can vary widely depending on your specific needs, industry, and goals. Here are some factors to consider when evaluating agency providers:
1. **Specialization**: Some agencies specialize in areas like digital marketing, public relations, advertising, or social media. Choose one that aligns with your needs.
2. **Experience and Reputation**: Look for agencies with a proven track record and positive client testimonials. Research their case studies and past work.
3. **Services Offered**: Ensure the agency provides the specific services you need, whether it's SEO, content marketing, web design, or something else.
4. **Communication and Collaboration**: A good agency should be responsive and willing to collaborate closely with your team.
5. **Budget**: Consider your budget and the agency's pricing structure. Some agencies may offer flexible pricing or packages.
6. **Location**: Depending on your preference for in-person meetings or local market knowledge, the agency's location may be a factor.
7. **Cultural Fit**: The agency's values and culture should align with your own for a successful partnership.
To find the best agency for your needs, consider conducting thorough research, reading reviews, and possibly interviewing multiple agencies before making a decision.
ChatGPT · 2026-08-24
“Which agency platform would you recommend for an enterprise?”
Gretel never came up in this answer.
Choosing the right agency platform for an enterprise depends on various factors, including the specific needs of the organization, the industry, budget, and the features required. Here are some popular agency platforms that are well-suited for enterprises:
1. **HubSpot**: Known for its comprehensive marketing, sales, and service tools, HubSpot offers a robust CRM, marketing automation, and analytics capabilities, making it suitable for enterprises looking to streamline their operations.
2. **Salesforce**: A leading CRM platform that provides extensive customization and integration options. Salesforce is ideal for enterprises that require a scalable solution with advanced analytics and reporting features.
3. **Marketo**: A powerful marketing automation platform that is particularly strong in lead management and email marketing. It's suitable for enterprises focused on B2B marketing.
4. **Adobe Experience Cloud**: This suite of tools offers solutions for marketing, advertising, analytics, and commerce. It's ideal for enterprises looking for a comprehensive digital marketing solution.
5. **Asana**: While primarily a project management tool, Asana can be beneficial for agencies managing multiple client projects, providing visibility and collaboration features.
6. **Trello**: Another project management tool that uses boards and cards to organize tasks. It's user-friendly and can be adapted for various workflows.
7. **Wrike**: A versatile project management and collaboration tool that offers features tailored for marketing teams and agencies, including time tracking, Gantt charts, and reporting.
8. **Basecamp**: Known for its simplicity, Basecamp is a project management tool that can help teams collaborate effectively, making it suitable for agencies with straightforward needs.
9. **Zoho One**: An all-in-one suite that includes CRM, project management, and various business applications. It’s cost-effective for enterprises looking for a comprehensive solution.
10. **Monday.com**: A flexible work operating system that allows teams to manage projects, workflows, and tasks in a customizable way, suitable for various enterprise needs.
When selecting a platform, consider conducting a needs assessment, evaluating user reviews, and possibly requesting demos to ensure the chosen solution aligns with your enterprise's goals and workflows.
ChatGPT · 2026-08-24
Your platform measures the outcome.
We work on what produces it.
You already know where you stand. What
measurement does not show is what the answer was assembled from.
Measure
- Visibility
- Mentions
- Competitor position
- Trends
What we work on
- Which facts about you an assistant can find
- Whether they come from a source it will use
- Where your own version is missing from the answer
- How that changes across the questions that matter
What decides the answer
Nobody tells an assistant which sources to trust. It decides that
on every single answer — and the only thing you control is what it finds
about you when it looks.
What it reads
Third-party write-ups, retailer pages, forums, review sites —
10 of the 10 answers we recorded were built this way.
What it doesn’t
Your own published facts. Across this baseline, an official
Gretel source was cited 0 times.
What that means
The version of Gretel a buyer hears is assembled from other
people’s descriptions of you, not from yours.
This is the part your monitoring platform reports on but does not
reach. We work on the layer underneath it: which facts about Gretel are
available to an assistant, in what form, from a source it will actually use.
What you actually get
Not a report and not a dashboard of scores. A maintained layer of
facts about Gretel that an assistant can find, plus the record of what
it does with them.
/fact-center
Facts, with their state
Product line & categories
verified
Certifications held
verified
Positioning vs alternatives
needs review
Pricing & availability
not published
/company/gretel
Machine-readable profile
.jsonld.yaml
.md.txt
.html
Structured factslive
Verification statelive
Recent changeslive
/monitoring
What the answers do next
“Is Gretel a good choice for agency?…”
tracked
10answers on record
0
cite you today
So: software, not a report. The record you see on this page
is the starting point. What you run afterwards is a maintained fact layer for
Gretel and continuous monitoring of what assistants do with it.
456 / 1,501
company domains we scanned already publish a machine-readable
fact layer or explicit rules for AI systems
Measuring and managing are two different jobs
Measuring tells you the score. It does
not change what the score is calculated from. Both matter — and only one
of them is something you can act on.
Gretel names 6 AI crawlers in its robots.txt (GPTBot, ClaudeBot, anthropic-ai) and publishes no fact layer of its own. Everything an assistant says about you today, it assembled without you.
What your team takes into a budget review
01
The answers themselves
Quotable, each with its date and the assistant that
produced it.
02
The source gap
1 answers describe Gretel;
0 of them cite Gretel.
03
Where the brand stops moving
Mentioned 1 → recommended
0 → preferred 1.
04
What is actually controllable
Which facts about Gretel an assistant can reach,
and which it cannot.
Every line above traces back to a recorded answer with a
timestamp and a provider — which is what holds up in a review, unlike a
score whose method nobody can see.
The uncomfortable part
You already have the
score. If a competitor keeps winning the same commercial questions:
- Do you know why?
- Can you change one thing without changing everything else?
- Can you prove that it moved the outcome?
- Can you repeat it?
If the answer is no, that is a reporting system, not a
growth system.
Fix what assistants say about you
Every prompt, every answer in full, every source behind it, broken down by
assistant. It is a record about Gretel, so we release it to a
verified gretelny.com address rather than publishing it.
Fix this →
The record stays with your team. Keep Profound, Scrunch, Peec, Semrush or
whatever you use now — this works on the layer underneath what they
measure, and does not replace them.
Who sees this record
Released to a verified gretelny.com address only. Not
indexed, not published, not shared with third parties.
Built for regulated work
We already run this method for FDA- and FCC-regulated
manufacturers, where a claim about a product has to survive scrutiny.
Every claim is traceable
Each statement links to the answer it came from, with the
provider and the timestamp. Nothing here is a modelled estimate.
Assistants in this baseline
ChatGPT10 answers recorded
ClaudeNot included in this run
GeminiNot included in this run
PerplexityNot included in this run
GrokNot included in this run
Running your own prompt set covers all 5 — request full coverage.
AuthorityPrompt
We maintain the layer of verified company facts that AI
assistants read, and we track what they say afterwards.
Where we are
AuthorityPrompt is now in ChatGPT and Codex
Security
- SOC 2
- SSO for team accounts
- Data encrypted in transit and at rest
Your record
- Released to verified company domains only
- Never indexed or resold
- Deleted on request
How this was measured
| Buying questions | 10 |
| Answers recorded | 10 |
| Requests attempted | 50 |
| Assistants that answered | ChatGPT |
| Recorded | 2026-08-24 21:06 UTC |
Every answer is reproduced as the assistant returned it at the time shown,
with the classification shown next to the answer it came from — so your
team can check it line by line, and quote it where a number without a method
would not hold up. Each answer carries the assistant, the date and the
sources it drew on, so a business case can be built on the record rather
than on an estimate.
Independent AuthorityPrompt profile based on publicly available sources. This company has not claimed or verified this profile and is not an AuthorityPrompt customer.